Rise Above the "Rate Race" by understanding brand strategy

Getting established means doing what it takes to get customers

Speech bubbles icon

Offering discounts to hit sales goals

Magnifying glass with dollar sign icon

Reducing overhead as low as possible

Piggy bank icon

Stretching the marketing budget further

But there's no clear exit from the pricing treadmill

8%

The average profit lost due to a 1% decrease in price >>

18.7%

The increase in volume needed to justify a 5% discount >>

69.1%

Growth lost by forgoing brand campaigns for sales campaigns only >>

Growing to a new level needs new tools

People icon

Identify the people who will pay what you're worth

brain icon

Discover the psychology of your audience

Recurring cycle icon

Build trust to create lifetime customers

Leverage branding to drive long term business success

14%

Minimum price increase enabled by a differentiated brand—even from price-driven customers >>

1.52x

The lifetime value of an emotionally connected customer vs. one who is "only" highly satisfied >>

38%

The average percentage of a company's value derived from brand equity, across all industries >>

strategize where to begin at your FREE Insights Consultation

Speech bubbles icon

Three hour workshop teaches you to identify branding opportunities

Diagram icon

Leave with a custom Insights Map to illustrate your discoveries

No contract icon

No obligation for future consulting services

request your consultation

what business owners say about ninth life insights

"All throughout my re-branding process I could tell that Cat was putting considerable amounts of thought and purpose into each of the decisions she made. Nothing felt rushed, and she ensured that I was completely happy every step of the way. Whether it was my new logo, colors, or even the typography, I felt that she had not only taken my random thoughts into consideration, but she had actually taken the time to understand what it was that I was looking for."

- Ashley Mead
CEO, Ashley Meadia LLC

Invest in your brand strategy to unlock sustainable growth

The data is clear. Discounts and urgency create short-term results, but branding wins out at the long-term scale.

Request your Insights consultation